Storytelling through playful interactions

Projection Mapping / Interactive Installation:

Storytelling through playful interactions by Dalziel & Pow

"As part of our presence at the inaugural Retail Design Expo, we have created a space to stand out from the crowd, a conversation starter: experimental, innovative, playful, integrated, exploratory and, to many visitors, surprising.
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Screen-printed illustrations spring to life when touched, as conductive ink triggers a host of playful digital animations – a mix of informative and charming content, from product information to brand stories to chasing ducks...."

https://vimeo.com/121878247